Herbert Smith picks Grass Roots UK

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April 2008
Following a 4 way pitch, global law firm Herbert Smith has awarded a 2 year events contract to Grass Roots UK.

The project involves a partners' conference and a series of seven divisional conferences across Europe, starting in January 09. Grass Roots successfully saw off the challenge from other agencies that included Strata and Metro.

“This is a prestigious new client for us and a significant win”, commented Grass Roots’ Director of Events, Mark Taylor. “Creating an engaging forum for content delivery to the audience, encouraging participation and providing a networking environment is key to the success of this programme of events.  I’m confident that we will deliver on their brief”.

Julie Williams, Client Service and Corporate Events Manager, Herbert Smith highlighted the professional approach and understanding of their business that Grass Roots demonstrated throughout the pitch, the high quality of the presentation materials and financial stability of the wholly owned international network, as key factors in the decision to award the work to the Tring based agency.

For further information contact:
Nick Wake, Head of Marketing Communications
Grass Roots, +44 (0)1442 829351
nick.wake@grg.com
 

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